Language

All for Un- and Un- for All

How did one prefix become so unavoidable?

Nancy Friedman
6 min readJan 6, 2024

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Here are some titles, websites, and brand names that have drifted into my awareness during the last eight months:

  • Unjected: “a place to meet like-minded unvaccinated people”
  • Unwoke: a book by U.S. Senator Ted Cruz (R-Texas), published in November 2023
  • UnXeptable: a grassroots movement for a democratic Israel, founded in 2020
  • Unlimit, a London-based financial-technology company that promises “borderless payments”
  • Unflattering by Dacy Gillespie, The Unspeakable by Meghan Daum, and The Unpublishable by Jessica DeFino (three unrelated Substack newsletters)
  • Unshrinking: a book about fatphobia by Kate Manne (publication date: January 9, 2024)
  • Unpregnant: a 2020 movie about a determined teen and her abortion, based on a 2019 novel of the same name
  • Unplanned: a 2019 feature film with an anti-abortion message
  • UnHerd: a British news site that aims to “push back against the herd mentality with new and bold thinking, and to provide a platform for otherwise unheard ideas, people and places”
  • Unsplash: a source for copyright-free images like the “Unfriend” image posted below

Clearly, and despite the song lyric, un- is not the loneliest number. It’s a member of a very crowded club. In my own

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Nancy Friedman

Writer, name developer, brand consultant, idea-ist, ex-journalist. @fritinancy on Mastodon, Instagram, Bluesky, Threads, and elsewhere.