Nancy Friedman – Medium

Nancy Friedman

When the Artisan Is Artificial

Can we still call it craft if the work is automated?

Nov 22, 2024

Nov 22, 2024

Just Add “Just”

The four-letter word that’s all over supermarket shelves and advertising copy.

Oct 6, 2024

Six bottles of Just Ice Tea in different flavors

Oct 6, 2024

What I Like About American English

An open letter to our friends across the pond.

Aug 25, 2024

What I Like About American English

Aug 25, 2024

Does Anyone Still Write Letters?

Other than me, that is.

Jul 13, 2024

Stamped, handwritten envelopes

Jul 13, 2024

So Many Mavens

How did a Yiddish word for “expert” become a popular brand name in the U.S.?

Apr 24, 2024

So Many Mavens

Apr 24, 2024

TiVo Turns 25

A short history of a game-changing brand — and brand name.

Apr 16, 2024

TiVo Turns 25

Apr 16, 2024

The Unlikely Success of “Sonder”

How did an “invented” word become a ubiquitous brand name?

Mar 23, 2024

The Unlikely Success of “Sonder”

Mar 23, 2024

The Businesses Behind the Show Business

The awards for best film-production-company name go to …

Mar 4, 2024

The Businesses Behind the Show Business

Mar 4, 2024

Making Sense of “Common Sense”

Does it mean what we think it means?

Feb 17, 2024

Making Sense of “Common Sense”

Feb 17, 2024

It’s Been 40 Years Since “1984,” and I Still Haven’t Bought an Apple Product

Is this what it means to “Think Different”?

Feb 7, 2024

Some of Apple’s “Think Different” ads featuring well-known people

Feb 7, 2024

Nancy Friedman

Nancy Friedman

Writer, name developer, brand consultant, idea-ist, ex-journalist. @fritinancy on Mastodon, Instagram, Bluesky, Threads, and elsewhere.

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